GUIDES Packaging and line restyling: when and how to renew the image Changing packaging is a decision that can transform a brand but also compromise its recognition…Giorgia Pisano29 July 2025
TRENDS Inclusive and gender neutral packaging: accessibility and design In the current cosmetics packaging scenario, the concept of inclusivity is redefining design criteria. It…Giorgia Pisano22 July 2025
GUIDES Product packaging: from concept to market launch Imagine having the perfect formula in your hands – a brightening serum, an intriguing eau…Giorgia Pisano15 July 2025
TRENDS Sensory packaging: designing the shopping experience Packaging experience design is no longer limited to a simple wrapper that protects and informs:…Giorgia Pisano8 July 2025
GUIDES The storytelling of packaging design In today's world, where the offer of perfumes and cosmetics is vast, packaging has taken…Giorgia Pisano1 July 2025
TRENDS Modular packaging: the scalable solution for startups and growing cosmetic brands When launching a new brand in the cosmetics industry, one of the first conundrums is…Giorgia Pisano24 June 2025
INNOVATION Sustainable packaging: how to integrate a responsible and circular supply chain In the competitive landscape of cosmetics, pharma and fragrance products, the choice of sustainable packaging…Giorgia Pisano17 June 2025
GUIDES The fascination of the pharmaceutical look for cosmetics and trichology packaging In the segment of advanced cosmetics and professional trichology, packaging has been able to carve…Giorgia Pisano10 June 2025
TRENDS Green cosmetics for a sustainable beauty routine In today's market, green cosmetics, as well as a simple trend, is a strategic necessity…Giorgia Pisano3 June 2025
TRENDS Niche perfumes: elegance and exclusivity for a unique olfactory identity In the perfumery scene, the options are now the most varied, from the most widespread…Giorgia Pisano27 May 2025
GUIDES Skin care line: packaging design for luxury products and kits A thick-walled container creates a sense of richness and formula quality, a soft-touch tube evokes…Giorgia Pisano20 May 2025
GUIDES How to make your house smell good with home fragrance: ideas and solutions When the house door opens and a breath of luminous orange blossom or freshly warmed…Giorgia Pisano13 May 2025
TRENDS Bottles and travel size packaging The demand for travel bottles is constantly expanding, driven by the growing need to carry…Giorgia Pisano7 May 2025
TRENDS Olfactory marketing: what it is and how to boost it Olfactory marketing is an increasingly popular strategy in the field of marketing, sensory marketing in…Giorgia Pisano30 April 2025
GUIDES Packaging quality control: procedures, tests and reference standards Ensuring efficient and timely packaging quality control is essential for any company operating in the…Giorgia Pisano22 April 2025
INNOVATION Primary and secondary cosmetic packaging: professional and sustainable solutions In the cosmetics sector, primary and secondary packaging play a fundamental role in protecting, enhancing…Giorgia Pisano15 April 2025
TRENDS European Regulation on packaging The cosmetic packaging industry has entered a crucial phase due to the entry into force…Giorgia Pisano3 April 2025
GUIDES Create a professional cosmetic line Creating a cosmetic line is an ambitious goal that requires technical skills, market knowledge and…Giorgia Pisano25 March 2025
INNOVATION Recycled glass: eco-design of packaging In recent years, the growing attention to sustainability and technological innovation have had an important…Giorgia Pisano12 March 2025
TRENDS Cosmetic packaging: trends, materials and solutions Cosmetic packaging is much more than a simple container: it is a communication tool in…Giorgia Pisano4 March 2025